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In 2005, Marc-Christian Riebe, a leading global expert serving retailers, exclusive fashion and luxury brands, as well as landlords and investors, founded The Location Group. As an internationally influential consultant, Marc C. Riebe holds the most stable, extensive retail client base in the industry, which includes fashion and other retail brands as well as restaurants. He also represents various investors in the purchase and sale of real estate in Switzerland and Europe.


Marc C. Riebe has been involved in some of the most important lease and purchase transactions in Switzerland, Germany, Austria and several major European cities over the last 20 years. In this context, he represents the who's who of the fashion world such as brands from LVMH (Celine, Hublot, Louis Vuitton), Kering (Brioni, Gucci, Saint Laurent), and Inditex as well as Brunello Cucinelli, Eres, La Perla, Michael Kors and Moncler, Prada and Valentino to name a few.


For example he negotiated the lease of a property on Schwanenplatz in Lucerne to one of the world's leading jewelers for several million Swiss francs on behalf of the landlord. Marc C. Riebe was involved in lease and purchase transactions of more than 1 billion Swiss francs.


Other luxury brands that Marc C. Riebe has placed on behalf of tenants or landlords include: Belstaff, Billionaire, Hugo Boss, Chopard, Dsquared, Escada, Fogal, Hermès, Jet Set, Jimmy Choo, Ladurée, Longchamp, Loro Piana, Peutery, Piaget (Richemont) and Tara Jarmon.


With his national influence on premium retail spaces, Marc C. Riebe dominates the retail rental business on Bahnhofstrasse, Rennweg, Storchengasse and Niederdorf (Zurich's Soho), Rue du Rhône and Rue du Marché in Geneva, Rue du Bourg in Lausanne, via Maistra and via Serlas in St. Moritz, Munich's Maximilianstrasse and the top retail markets in Amsterdam, Antwerp, Budapest, Brussels, Berlin, Copenhagen, Hamburg, Milan, Paris, Prague and Vienna.


In addition to implementing growth strategies for fashion retailers, designers and landlords, Marc C. Riebe brings retailers into the market and supports expansions of companies such as American Apparel, Bonita, H&M, Sunrise and Zara opening new locations in Switzerland.


In addition, Marc C. Riebe has placed these other fashion brands in new locations, including: Accessorize, Adidias, Apotheke Sun Store, Bonita, Butlers, Calida Companys, Coop, Desigual, Esprit, Franz Carl Weber, Geox, Giahi, Gidor, Herren Globus, Jack & Jones, Karen Millen, Kiehl's, Lacoste, Levis, Longchamp, Mango, Massimo Dutti, McGregor, Metro Boutiques, migrolino, Migros, Mister Minit, Navyboot, New Yorker, Odlo, Only, Orange Pasito, Petit Bateau, Samina, Street One, Sunrise, Swiss Alpine, Tara Jarmon, Thomas Sabo, Tom Tailor, Vero Moda, Victorinox, Yves Rocher.


Marc C. Riebe represents restaurants such as Burger King, McDonalds, Starbucks, Vapiano and others. He sold two Swiss retail chains with dozens of locations in Switzerland. He also partners with European, American and Asian real estate agents in their searches in Switzerland and with his clients abroad.


For example, Marc C. Riebe was the tenants' representative in leases to Belstaff, Brunello Cucinelli, Escada, Gucci and Tara Jamon on Maximilianstrasse, for Longchamp on Residenzstrasse and to Guess and Twin Set on Theatinerstrasse. On the investor side, Marc C. Riebe sold several retail properties at prime locations in Zurich and the rest of Switzerland.


He won numerous awards and is continuously listed among the top 5 European retail professionals. In recent years, Marc-Christian Riebe has appeared in many magazines, newspapers and TV interviews and traveled the world for his Location TV.


He is a member of the International Council of Shopping Centers, the German Council of Shopping Centers and the Swiss Council of Shopping Centers.


Marc C. Riebe grew up in an entrepreneurial family in Constance, Germany. After his education in the real estate industry and his first professional experience at Allianz Immobilien in Munich in 1995, Marc C. Riebe studied International Business Finance in Bremen (Germany) and Leeds (England). He then started working for Ernst & Young in 2001, where he was responsible for handling due diligence and M&A projects.

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